Privacy Policy

Last updated:

WorldCupLive ("we", "us", or "our") operates the website worldcuplive.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit the Site. Please read this policy carefully. If you disagree with its terms, please stop using the Site.

1. Information We Collect

Information Collected Automatically

When you visit the Site, certain information is collected automatically by our servers and third-party services, including:

  • Log data — your IP address, browser type and version, pages visited, time and date of visit, time spent on pages, and referring URL.
  • Device data — device type, operating system, and screen resolution.
  • Cookies and similar technologies — see the Cookies section below for full details.

Information Stored Locally

The Site uses your browser's localStorage solely to remember your cookie consent preference. No personal information is stored in localStorage beyond this preference flag.

Information You Provide Voluntarily

We do not currently operate any contact forms, registration systems, or newsletter subscriptions. If you contact us by email (see the About page), we will receive the content of your message and your email address, which we use only to respond to your enquiry.

2. Cookies

Cookies are small text files placed on your device by a website. We use the following categories of cookies:

Strictly Necessary Cookies

These cookies are required for the Site to function and cannot be disabled. They include the cookie that stores your consent preference so we do not ask you again on every page load. No personal data is transmitted as part of these cookies.

Analytics Cookies (with consent)

With your consent we may use analytics cookies (such as Google Analytics) to understand how visitors interact with the Site. Data collected is aggregated and anonymised. You can opt out at any time via Google Analytics Opt-out.

Advertising Cookies — Google AdSense (with consent)

With your consent, we display advertisements served by Google AdSense. Google uses cookies (including the DoubleClick cookie) to serve ads based on your prior visits to this and other websites. These cookies allow Google and its partners to:

  • Show you relevant advertisements based on your interests.
  • Limit how many times you see the same ad.
  • Measure ad effectiveness and report on ad interactions.

You can opt out of personalised advertising by visiting aboutads.info/choices or Google Ad Settings. Even if you opt out, you may still see non-personalised ads.

For more information on how Google uses data from sites that use its services, see How Google uses information from sites or apps that use our services.

3. How We Use Your Information

We use the information collected to:

  • Operate, maintain, and improve the Site.
  • Understand user behaviour and preferences through aggregated analytics.
  • Display relevant advertising via Google AdSense (subject to your consent).
  • Comply with applicable legal obligations.

We do not sell, trade, or rent your personal information to third parties.

4. Third-Party Links and Services

The Site provides links to official, licensed sports streaming services (such as FIFA+, Fox Sports, BBC iPlayer, DAZN, and others). These are commercial relationships disclosed in accordance with FTC guidelines — some links may contain referral codes that allow us to earn a commission at no extra cost to you. We only link to legitimate, licensed streaming providers.

These third-party services have their own privacy policies, which we encourage you to review. We are not responsible for the content or privacy practices of those sites.

5. Your Rights (GDPR / UK GDPR / CCPA)

European Economic Area & UK Residents

If you are located in the EEA or the United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR) or UK GDPR:

  • Right of access — you may request a copy of the personal data we hold about you.
  • Right to rectification — you may request correction of inaccurate data.
  • Right to erasure — you may request deletion of your personal data where we have no legitimate reason to continue holding it.
  • Right to object — you may object to processing based on legitimate interests or for direct marketing.
  • Right to withdraw consent — where processing is based on consent, you may withdraw it at any time by using the cookie preference button at the bottom of any page.

To exercise any of these rights, please contact us at the email address listed on our About page.

California Residents (CCPA)

California residents have the right to know what personal information is collected, to request deletion, and to opt out of the sale of personal information. We do not sell personal information. For requests, contact us via the email address on our About page.

6. Data Retention

We retain server log data for up to 30 days for security and diagnostic purposes, after which it is automatically deleted. We do not store any other personal data on our own servers.

7. Children's Privacy

The Site is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

8. Security

We implement reasonable technical and organisational measures to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

10. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us via the details on our About page.